Voice Search and User Experience are the SEO trends in 2018

The internet world is growing day by day. Today more and more people are using the internet as a business medium. This means the competition will be more stringent SEO. Moreover, each search engine development company always change its algorithm to improve the quality of search results. If you want your website to stay on the first page of search engines, you should always develop your SEO techniques. Apart from that, you may contact Charles Brian International SEO agency to boost your website rank on popular search engines.

So you know what SEO techniques need to be the focus of attention, you should know the latest SEO trends such as SEO trends in 2018 following:

Voice Search

Google reports that 1 in 5 internet users choose to use voice search instead of typing keywords to find what they are looking for. Google also reports that about 55% of adolescents and 40% of adult internet users use voice search feature every day and this percentage increases faster than the percentage that typed the keyword. Users of voice search usually use non-standard phrases that match the language of the conversation when determining keywords or keywords. Unlike the user who specifies the keyword by typing that tends to use the sentence in raw form. Knowing this then you need to create keywords in raw and non-standard form as part of your SEO strategy. That way, the search engine’s search algorithm can capture the keywords you create.

User experience

In 2018 Google has made a statement that the user should be the main focus of a website. So a website that proves to be useful for users will take precedence on the first page of search results. How to know our website useful for users? Easy. Notice how the habits of users who visit your website. If within 30 seconds the user is out of your website, that means the user feels your website does not provide a satisfactory user experience. Could be because of content that is not informative, content that does not match the title, the website interface is confusing, loading time old content, and so forth. You need to find out what causes the user to leave your website quickly and immediately fix your website to improve the user experience.